Ethnoarchitecture.com on Architect Magazine

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'Released by Ethnoarchitecture.com' showcases personal - professional notes related to Ethnoarch webmaster's current work. In other words, this is Ethnoarch's blog.
The section also details new content added to the site, technical improvements and, in general, how Ethnoarch.com is going.

Ethnoarchitecture.com on Architect Magazine

April 16, 2007

I have been so busy between lots of school work and a quick trip to Colombia, that I hadn't had time to report about the publication of a note about Ethnoarchitecture.com on the printed and online versions of Architect Magazine. This is no small news, as this Washington D.C. - based magazine is delivered to 60,000 architects and designers in the top 23,000 firms in the United States, representing 90 percent of the total business that is conducted in this industry. Besides, the online version of the magazine is part of the Hanley Wood network of construction-related Web sites, which has a monthly average of two million visitors.

The complete magazine note can be accessed online through two of the Hanley Wood Web sites, ArchitectMagazine.com and ResidentialArchitect.com. Senior editor Amanda Hurley was able to condense a long interview into a one-page article, skillfully synthesizing facts that I normally use many words to explain.¹ About the Web site design for example, she wrote: "In its visual presentation, the site expresses Arboleda's belief that indigenous communities are always evolving and cannot be encased in amber, despite historical attempts to do so. The 1950s-style script used on the home page and the tagline “Architecture in Technicolor” are ironic, Hollywoodesque reminders, he says, that indigenous cultures are “overexoticized” by the Western media."

The publication of this article has been an important and encouraging acknowledgement of the effort of putting together this project, an effort that goes back to 2002. In practical terms, it has also meant an important increase in visits and in membership registrations, which are free but required in order to use the participatory interface of Ethnoarchitecture.com. Participation is actually an ongoing phase in the project's development, and has been delayed because school has been so busy this semester (The forums however are starting to move; slowly, but they're moving). The spring semester will be over in about a month. I am looking forward to the summer, to open the site completely to participation and then move towards new phases in the development of the project, an ambitious project that happily starts being recognized...

Notes

¹ I would just like to clarify that certainly anybody would hate to walk with a person who's stopping all the time to shoot pictures of nonsensical building details; that seems to be the "karma" of the architect's partner. Beyond the funny remark however, Jennifer is actually part of the Ethnoarch project.

Updates/more info on this article

Spanish version of this article. Ver versión en Español:
Go to version on Etnoarquitectura.com

About this article
This is a note on the publication of an article about Ethnoarchitecture.com on the printed and online versions of Architect Magazine. This article is an important acknowledgement of the effort of putting together this project, and an encouragement to continue towards new phases of development.

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